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 Home : Business & Economics : Marketing & Advertising
 Beginning E-Commerce Part 1 - Object Oriented Programming
Most modern software can be controlled programmatically through its exposed object models. In fact, most of the applications you use everyday on your Windows PC have an object model, including Microsoft Word, Excel, and Internet Explorer.
Beginning E-Commerce Part 3 - Connecting to the Databases
Our chosen technology for connecting to our database is going to be ActiveX Data Objects, or ADO. ADO is a set of objects that can connect to any ODBC or OLE DB database. To further my earlier point about object models, ADO is arranged into an object model….
Beginning E-Commerce Part 4 - Versioning
When we make the site available to visitors we`ll deploy (copy across the ASP code and ActiveX components) the application to a Web server at a remote location. At this point one of the things that can cause a lot of hassle is not knowing for certain whether the software components we`re running are the correct ones.
Beginning E-Commerce Part 5 - Compiling the File
Although we won`t talk about registering components and deployment to production servers at this point in time, it is perhaps worth mentioning a useful naming convention associated with versioning. One of the worst gotchas a typical developer goes through when they deploy components to a remote site is when the set of business objects put up there doesn`t work as planned and the site is broken.
Building a News Release
A multi-part guide to building a news release, covering when to use the news release, preparing your information, distribution of your news release and more..
Direct Marketing 101
Whether you are an experienced Direct Marketer, or new to it, we think you will find some new ideas in this section of our site.
How to Market your Small Business
For Small Business owners and Entrepreneurs. Guide to developing a Marketing plan and successfully marketing your small business.
I coulda been a contenda
Is your website a contender? Maybe it"s a "player" or a "900 lb. gorilla!" Come find out and discover how to step up your presence…
Marketing Your Product
Establish your unique selling proposition and make pricing, packaging and advertising decisions.
Opt-in list Delivery and Management
Tools Your own opt-in list can be your number one marketing tool online. Here are some top-notch delivery and management resources to help you do it right...
Out of the Box Marketing Tutorial
Out of the Box Marketing Tutorials. Including Using Exprired Domains to get instant traffic. Link Popularity in a Box.
Promoting Your Online Business
While you may think the hardest part of getting your online business up and running is the planning and development of your web site, your battle at that point is really only half won. (Sorry to have to tell you that!) Here is a helpful workshop to get your site visited!
Search Engine Positioning Tutorial
Improve Your Search Engine Ranking with these timely tips.
Tweak Your Home Page for Instant Results
Minor changes I made at my home page which resulted in more traffic, opt-in subscribers and sales. Try these...
Why have a mailing list?!
Ever noticed that all big sites have a mailing list, or in many cases mailing lists? Ever wondered why this? Well the answer is more simple than you may imagine this article is a brief look at why email lists are used as they are!
Winning the Search Engine Wars!
Creating and building effective Search Engine marketing campaigns is like trying to nail jello to the wall! The challenge can be daunting to many, requiring very specialized knowledge of process that must be blended with unique and disparate technology. Here is some insight gained from years of experience providing these services to clients.
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